“This will not be a traditional investor day, but rather an opportunity to hear our perspective on the cryptoeconomy and learn about Coinbase’s role in the ecosystem.”
In order to depict this special event, the design features modern, growing, with simple but futuristic feeling. At the same time, the main graphic-forward slash not only presents the future of the crypto economy, but also highlights the importance of their role. It’s also inspired by neomorphism style with Coinbase blue. This new event graphic creates a new Coinbase feeling throughout all experience.
Using the forward splash angle to cut the top of "I" and "t".
Except Coinbase Blue, we also choose Jet Black ,Professional White and Cloud Grey as secondary color.
I created a series of marketing programs, including folder, google slide template, invitation cards. The attendees will receive a box of SWAG and these graphic items before the virtual event starts. It will make attendees engage with Coinbase Investor day more.